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HASSELBLAD LAUNCHES NEW FLAGSHIP CAMERA
AND THREE ALL-NEW LENSES
Introducing the X2D 100C, XCD 38V, XCD 55V and XCD 90V
After the groundbreaking success of the X1D-50c and its second iteration, the X1D II 50C, Hasselblad unveils the powerful X2D 100C, along with three new lenses to the XCD family, the XCD 2,5/38V, XCD 2,5/55V, and the XCD 2,5/90V, providing the ultimate experience for content creators.
Hasselblad X2D 100C - Inspiration in Every Detail
Hasselblad’s next-generation mirrorless medium format digital camera, the X2D 100C, has been engineered to bring substantial technological enhancements to image quality, camera handling, and system responsiveness. Designed in a new dark gray tone body of machined aluminum, the X2D 100C houses a 100-megapixel back-side illuminated (BSI) (43.8 × 32.9 mm) CMOS sensor, delivering up to 15 stops of dynamic range with a 16-bit color depth. The X2D 100C enables a creative experience unimaginable in the past. It empowers content creators to capture the intricacies of an image’s highlights and shadows, utilizing the Hasselblad Natural Colour Solution (HNCS). Working alongside the new 5-axis, 7-stop in-body image stabilisation system (IBIS), handheld image capture is possible in the widest range of conditions. Hasselblad independently developed its own IBIS for the X2D 100C in order to meet the stringent requirements for stabilizing a 100MP sensor. Keeping size and weight in mind for easy portability, the X2D 100C is the most compact medium format IBIS solution on the market.
Faster, more compact lenses enhance the X System lens lineup
The XCD lens range now expands to 13 lenses in total with the launch of the XCD 2,5/38V, XCD 2,5/55V, and XCD 2,5/90V. Each new lens has been designed with a compact, lightweight build, all while maintaining Hasselblad’s top-class optical performance. The fully upgraded focusing module, with its stepping motor, enables faster and more accurate autofocus, and the optimized leaf shutter is more compact, providing flash sync at all speeds.
Each of these new XCD lenses have a full-metal body with an engraved distance scale and an H logo engraved on both the focus ring and the lens control ring, delivering unique aesthetics. Photographers can now conveniently switch to Full-time MF using the lens by simply pulling and pushing the focus ring to change between AF and MF, and check focus and DOF readings in MF mode. Additionally, the new lens control ring supports function customization, and photographers can now change what to control with the ring according to their preferences to make shooting more intuitive and efficient. While the XCD 38V, XCD 55V, and XCD 90V lenses are compatible with any X System camera, they perform to their full potential when used with the X2D 100C.
The highly compact X System enables portable medium format photography, combining uncompromising image quality, precision mechanics, and ergonomic design. Read More
Best in class optics combined with matchless image processing to give the highest quality results. Read More
FURTHER YOUR HASSELBLAD EXPERIENCE
Combine your love of travel and passion for photography while surrounded by like-minded people in a fun, relaxed and creative atmosphere. Discover your next adventure
Want to learn how to get the most from your Hasselblad camera and software, but didn't buy your gear from us? We offer private, one-on-one full day Hasselblad training sessions. Learn more
Take Your Photography to the Next Level
HASSELBLAD HEROINES RETURNS FOR A THIRD YEAR OF CELEBRATING REMARKABLE FEMALE TALENTS IN PHOTOGRAPHY
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